Mercury Cougar 351 CID V8 4V 1970
General description :
Gateway Classic Cars of Ft Lauderdale is pleased to offer this beautiful 1970 Mercury Cougar Eliminator for sale in our Ft. Lauderdale showroom. Mercury introduced the Cougar in 1967 as the Pony Car wars were in full swing. Mercury was reluctant to bulk up the Cougar and take on the muscle market, a place where rivals like the SS396 Camaro and Ram Air 400 Firebird had already begun staking territory. By 1969, the Mustang was knuckling against these two with its 428 Cobra Jet Mach 1, and Mercury could no longer sit on the sidelines. By mid-year, the division had jumped into the fray with the Eliminator. The name was taken from a Cougar show car and from the 1968 Cougar Eliminator funny car driven by “Dyno" Don Nicholson. Management fathomed that racing exposure could heighten Mercury's profile with young performance buyers. Decked in bright colors, blacked out grilles, body stripes, spoilers and decals, the Eliminator was based on the standard Cougar and came with a choice of engines from mild to wild. This awesome bright baby blue 1970 Mercury Cougar Eliminator is powered by a 351 Cleveland V8 mated to a 3 speed automatic transmission. With a wonderful white, this is one fantastic looking machine! Options on this 1970 Mercury Cougar Eliminator include Am/FM Radio, Spare Tire, Tilt Wheel, Power Front Disc Brakes, Power Steering, and Competition suspension. Be sure to visit our webpage at http://www.gatewayclassiccars.com to view 100+ HD pictures, as well as a short video of car in action. Better yet, stop by our Ft. Lauderdale showroom and see her in person. Located at 4020 NW 126th Ave Suite 108, Coral Springs FL 33065. Call us directly at 954-227-4202, and we will be happy to share additional information, or schedule an appointment for you to experience this amazing car.
https://www.gatewayclassiccars.com/FTL/985/1970-Mercury-Cougar
1970 Mercury Cougar 351 CID V8 4V is listed sold on ClassicDigest in Coral Springs by Gateway Classic Cars for Not priced.
Car Facts
Car type : Car Make : Mercury Model : Cougar Model Version : 351 CID V8 4V Engine size : 0.0 Model Year : 1970 Sub type : Coupé Location : Ft. Lauderdale
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About Mercury
Mercury, the automotive brand, has a rich history that extends beyond its role in the customization and hot-rodding scene, particularly with the iconic Mercury Eight. Here are some key points to know about Mercury:Formation and Early Years:
Mercury was introduced by the Ford Motor Company in 1938 as a mid-priced brand, positioned between the affordable Ford models and the luxury Lincoln lineup. The brand aimed to fill the gap between these two segments.
Mercury Eight:
The Mercury Eight, launched in 1939, is perhaps the most famous model in the brand's history. It featured a sleek design and a powerful V8 engine. This model became popular for customization and hot-rodding, earning it a significant place in American automotive culture.
Customization Culture:
The Mercury Eight, with its distinctive styling and relatively affordable price, became a favorite among custom car builders. It played a pivotal role in the development of the custom car and hot rod culture, particularly in the post-World War II era.
Lead Sleds and Customization:
The term "lead sled" is often associated with heavily customized cars from the 1940s and 1950s. These cars, including the Mercury Eight, were often modified with lowered suspensions, chopped roofs, and other stylistic changes. Lead sleds were a prominent part of the custom car scene, and the Mercury Eight was a popular choice for such modifications.
Post-War Prosperity:
In the post-World War II period, Mercury, like many other American automakers, experienced a surge in popularity as the economy boomed. The brand contributed to the era's fascination with stylish and powerful automobiles.
Evolution of Models:
Over the years, Mercury continued to produce various models, contributing to Ford's lineup. Some notable models include the Mercury Monterey, Mercury Comet, and Mercury Cougar.
Decline and Discontinuation:
Despite periods of success, Mercury faced challenges in establishing a unique identity separate from Ford. As consumer preferences shifted, the brand struggled, and Ford eventually announced the discontinuation of Mercury in 2010.
Legacy in Popular Culture:
Mercury, especially models like the Mercury Eight, holds a significant place in American popular culture. Its association with the customization and hot-rodding scene, as well as its distinctive designs, has left a lasting impact.
In summary, while the Mercury Eight is celebrated for its role in the customization and hot-rodding subculture, Mercury as a brand played a broader role in automotive history, contributing to mid-priced segments and reflecting the automotive trends of its time.