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Mercury Grand Marquis 1974

General description : WELL-PRESERVED COUPE, HIGHLY OPTIONED, LOW SOUTHERN OWNERSHIP, MAGAZINE CAR!!

Full-sized '70s luxury cars are heating up in the collector car market as the guys who knew them when they were younger are buying up the cars of their youth. For the guy whose family traveled with the Cat, this 1974 Mercury Grand Marquis Brougham should be a neat throwback to a time when luxury meant big V8s, couch-like seating, and a pillow-soft ride.
If you like your coupes big and flashy, this Mercury is right for you. As long as a school bus and bright red, it proudly stands as a monument to the excesses of the 1970s. The red paint appears to be all-original and this car still looks great, suggesting that someone went the extra mile to take care of it even during the oil crisis in which it was born. The sheetmetal is in great shape, with sharp creases along the tops of the fenders, that hood that's probably six feet long all by itself, and long quarters that seem even longer thanks to trim-fitting fender skirts. The paint isn't perfect, but for a high-quality survivor, this car needs to make no apologies. The hidden headlights make it look a lot more like its big brother Lincoln and don't worry, there's plenty of bright chrome and stainless trim to make it look expensive, and it's all in very good shape. Even the white vinyl top, which adds some great contrast, remains bright, clean, and with no clear issues underneath.
You got genuine 6-passenger comfort in your Grand Marquis, and nobody will be complaining about the accommodations. The handsome white upholstery remains in great condition and offer that kind of all-day comfort that you just can't buy anymore. Like the exterior, the interior appears to be mostly original, so there's some mild discoloration in a few spots like the door arm rests, but also like the paint, it would be a crime to change any of it. Gauges cover the basics, but some enterprising soul has added auxiliary gauges under the center stack, probably a good idea. This car also has just about every option Mercury offered in 1974, including A/C, power windows, locks, and seats, cruise control, a tilt steering column and an AM/FM stereo radio. Both the back seat and the trunk are massive, with the trunk area expensively upholstered in matching gray carpets.
Ford gave you plenty of horsepower to move all this sheetmetal in the form of a 460 cubic inch V8. This is reportedly the car's original engine, and it is indeed effortless in everything that it does. Smooth, torquey, and able to consume vast quantities of interstate in a single stretch, this is a fantastic cruiser. It's still wearing original Ford Blue paint on the major components and aside from routine maintenance items, it's quite original. It's backed by a C6 3-speed automatic transmission and a 9-inch rear end with towering highway gears inside. The underside is just as clean as you'd hope on a survivor like this, and includes a mellow-sounding single exhaust system that just whispers along at speed. Factory steel wheels with Mercury hubcaps are the right choice, as are the recent whitewall radials.
One of the feature cars in "Collectable Automobile" magazine, this clean, handsome Grand Marquis is a great entry-level hobby car with a strong pedigree and a lot of character. Call today!
This vehicle is not currently in one of our showrooms. Please set up an appointment to view this car in person.

Features : Power Windows, Power Steering, Power Seats, Power Locks, Power Brakes, Front Disc Brakes, Cruise Control, Vinyl Interior, Heat, Air Conditioning, Defrost, AM Radio

https://www.streetsideclassics.com/vehicles/4067-atl/1974-mercury-grand-marquis-brougham

1974 Mercury Grand Marquis is listed sold on ClassicDigest in Lithia Springs by Streetside Classics for $16995.

 

Car Facts

Car type : Car Make : Mercury Model : Grand Marquis Engine size : 0.0 Model Year : 1974 Sub type : Coupé Location : Atlanta

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About Mercury
Mercury, the automotive brand, has a rich history that extends beyond its role in the customization and hot-rodding scene, particularly with the iconic Mercury Eight. Here are some key points to know about Mercury:

Formation and Early Years:
Mercury was introduced by the Ford Motor Company in 1938 as a mid-priced brand, positioned between the affordable Ford models and the luxury Lincoln lineup. The brand aimed to fill the gap between these two segments.
Mercury Eight:
The Mercury Eight, launched in 1939, is perhaps the most famous model in the brand's history. It featured a sleek design and a powerful V8 engine. This model became popular for customization and hot-rodding, earning it a significant place in American automotive culture.
Customization Culture:
The Mercury Eight, with its distinctive styling and relatively affordable price, became a favorite among custom car builders. It played a pivotal role in the development of the custom car and hot rod culture, particularly in the post-World War II era.
Lead Sleds and Customization:
The term "lead sled" is often associated with heavily customized cars from the 1940s and 1950s. These cars, including the Mercury Eight, were often modified with lowered suspensions, chopped roofs, and other stylistic changes. Lead sleds were a prominent part of the custom car scene, and the Mercury Eight was a popular choice for such modifications.
Post-War Prosperity:
In the post-World War II period, Mercury, like many other American automakers, experienced a surge in popularity as the economy boomed. The brand contributed to the era's fascination with stylish and powerful automobiles.
Evolution of Models:
Over the years, Mercury continued to produce various models, contributing to Ford's lineup. Some notable models include the Mercury Monterey, Mercury Comet, and Mercury Cougar.
Decline and Discontinuation:
Despite periods of success, Mercury faced challenges in establishing a unique identity separate from Ford. As consumer preferences shifted, the brand struggled, and Ford eventually announced the discontinuation of Mercury in 2010.
Legacy in Popular Culture:
Mercury, especially models like the Mercury Eight, holds a significant place in American popular culture. Its association with the customization and hot-rodding scene, as well as its distinctive designs, has left a lasting impact.
In summary, while the Mercury Eight is celebrated for its role in the customization and hot-rodding subculture, Mercury as a brand played a broader role in automotive history, contributing to mid-priced segments and reflecting the automotive trends of its time.