Willys Jeepster 1948
General description :
GORGEOUS COMPLETE RESTORATION, 1ST YEAR JEEPSTER, GO DEVIL 4 CYL, UNIQUE CLASSIC
While you might think the crossover segment is a new thing, this 1948 Willys Jeepster begs to differ. With a terrific period-correct presentation – right down to the dependable Jeep motor – and a cool convertible attitude, this a truly unique classic.
You're looking at the first-ever Jeepster. It was launched in the spring of 1948, and with its blend of tall Willys wagon styling mixed with droptop fun, it's instantly one of the most unique vehicles on any scene. That's why it's so important to have a nicely restored example like this one. The rich Luzon Red has the kind of deep luster that represents the optimistic post-war American perfectly. Because a Jeepster is a rarity, it's key that all the details are there. So take note of the correct grille, hubcaps, taillights, and trim line that encircles everything from the windshield to the rear panel. Even the bumpers are correct with Willys Overland etched into the rear one. All of these, plus many more details look great, and that adds up to true value on this very complete Jeepster. One piece that can never last 70 years is the original folding roof. That's why this one wears a brand fresh tan top with clear side curtains.
The investment in restoration is also evident in the interior. The maple tan vinyl feels good and it looks great against the red elements. Plus, this classic convertible has plenty of room for family and friends. It even has nice features like a spotlight and the correct AM radio still on display. Jeepsters are easy to maintain, but need to the right details inside. For example, it received the Willys standard gauge cluster. The large speedometer with full gauges surrounding it and all set in a bright inlay – a great '50s touch. And that classic steering wheel will fill you with true vintage charm every time you grab it.
When you lift the hood, you can tell the restoration budget was spent in the engine bay, too. The exterior red returns on the sides, and now its joined by a fresh presentation of gloss black accessories, newer wires, and fresh block paint. In fact, this period-correct presentation even has the correct Carter carburetor on top. This is the famous Go Devil motor that was used in the first military Jeeps, and so it's as reliable as an American soldier. The 134 cubic-inch inline-four is not an all-out speed demon, but the same torque that made the Jeeps great in the mud is the same that will get this Jeepster off the line nicely. Plus, you have full control over the motor thanks to the column-shifted three-speed manual transmission.
This Jeepster is a great bit of history finished in a head-turning package. So if you like your classics to be truly distinct, call today!
Features : Seatbelts (Rear), Seatbelts (Front), Vinyl Interior, Manual Convertible Top, AM Radio
https://www.streetsideclassics.com/vehicles/1541-tpa/1948-willys-jeepster
1948 Willys Jeepster is listed sold on ClassicDigest in Lutz by Streetside Classics for $36995.
Car Facts
Car type : Car Make : Willys Model : Jeepster Engine size : 2.2 Model Year : 1948 Location : Tampa
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About Willys
The Willys-Overland Company, later known simply as Willys, was an American automobile manufacturer that played a significant role in automotive history. Here's an overview of the story of Willys:Early Years:
Founding: The company was founded by John North Willys in 1908 in Toledo, Ohio, initially as the Willys-Overland Motor Company. John Willys acquired the Overland Automotive Division of Standard Wheel Company, which produced the Overland automobile.
Early Success: Willys-Overland experienced success in the early 1910s, producing vehicles like the Overland Model 79, which was a popular car due to its affordability and reliability.
World War I:
Military Contracts: During World War I, Willys-Overland secured significant contracts to supply vehicles for the war effort. The company's production capabilities were crucial for the military, producing trucks and automobiles for various purposes.
Introduction of the Jeep:
WWII Contribution: In the build-up to World War II, Willys-Overland, along with other automakers, responded to the U.S. Army's request for a lightweight, all-terrain reconnaissance vehicle. The company developed the Willys MB, which became the iconic Jeep.
Jeep Legacy: The Jeep, with its ruggedness, versatility, and reliability, played a crucial role in World War II. Its success led to the establishment of the Jeep brand, known for producing off-road vehicles that gained popularity in both military and civilian applications.
Post-War Period:
Civilian Jeep Models: After the war, Willys introduced civilian versions of the Jeep, like the CJ (Civilian Jeep) series, which were adapted from the wartime Willys MB. These vehicles became popular for off-road and recreational use.
Willys' Evolution and Later Years:
Ownership Changes: Willys-Overland faced financial difficulties and changed ownership several times in the post-war years, eventually becoming the Kaiser-Jeep Corporation after being acquired by Kaiser Motors in the 1950s.
End of Willys: In 1970, the American Motors Corporation (AMC) acquired Kaiser-Jeep. The Willys nameplate gradually faded away as AMC focused on the Jeep brand. Later, Chrysler acquired AMC in the 1980s and continued the production and development of Jeep vehicles.
Legacy:
Willys' legacy is primarily associated with its contribution to the automotive industry through the creation of the Jeep, a vehicle that transformed mobility during World War II and became an iconic brand in its own right. The Jeep's reputation for durability, versatility, and off-road capability originated from the innovations and success of Willys-Overland during wartime.