Rolls-Royce 40/50 Phantom Avon Sedan 1927
General description :
This supremely handsome 1927 Rolls-Royce Phantom I is a fantastic example of a Springfield-built Phantom, highlighting Brewster’s mastery of the art of coachbuilding. Per Rolls-Royce Owners’ Club records, chassis number S69PM was initially fitted with a Brewster-built Mayfair town-car body. In this configuration, it served as a demonstrator for the Rolls-Royce agency in Philadelphia before being sold to its first private owner, Mrs. Adele Spalding. During this time, owners of Rolls-Royce motorcars often exchanged bodies for something more suitable for their purpose and current tastes. This practice was particularly common among Silver Ghost and Phantom owners, as is the case for S69PM. Early in its life, the Mayfair body was replaced with this marvelous Avon Saloon, also by Brewster. Far more sporting than the Mayfair it replaced, the Avon is a striking design with a low roofline, blind quarters, and crisp, restrained detailing in the finest tradition of Brewster & Company. Marque enthusiasts count the Avon among the most attractive formal body styles of the period, with elegant yet sporting character.
In 1963, a Rolls-Royce collector and enthusiast acquired S69PM from Mr. O. Edward Kurt of Michigan. Photos included in the history file show the car was well-preserved and complete when it joined the new owner’s growing collection. He preferred to drive his cars, so he subsequently commissioned a restoration, calling upon marque specialists of the time including Connie Bouchard to rebuild the engine, Frank Cooke for the full stainless steel exhaust system, and others from the Rolls-Royce community to refinish and trim the coachwork. With the restoration complete, the family enjoyed S69PM regularly and occasionally participated in Classic Car Club of America, and Rolls-Royce Owners’ Club judged events.
The owner’s son inherited the car years later and continued to enjoy it in the same manner his father had for so long, ensuring it remained in top mechanical and cosmetic condition. In 2016, S69PM was handed over to Steve Littin of Vintage & Auto Rebuilds in Chardon, Ohio. Mr. Littin is a highly respected specialist in Prewar Rolls-Royce motorcars, and he was entrusted with sorting the car properly. Additional service work and some freshening of the coachwork were also addressed.
Now available after 55 years of continuous family ownership, S69PM remains as handsome and charming as ever. Finished in Sheridan blue with black wings, it is offered in excellent condition with an attractive patina and appealing luster to the paintwork. Details include drum headlights with matching drum cowl lamps, an upholstered trunk, Spirit of Ecstasy mascot, and an opening windscreen. The black upholstered roof contributes to the car’s attractive low profile, as do the black painted wire wheels with black wall Firestone tires.
The interior is finished with tan leather in the front and rear, tan carpets, wool broadcloth headlining, and restored woodwork. The upholstery shows some signs of aging but is overall in very good condition considering the time elapsed since its restoration. Similarly, the engine bay is tidy and well-detailed with authentic finishes and fittings, and it shows signs of regular use and service. Thanks to continuous maintenance, it runs well with all of the refinement and effortless progress expected of a Phantom I and is wonderfully suited to use in tours and rallies. Chassis number S69PM benefits from decades of attentive care in the hands of passionate enthusiasts. It looks and drives very well indeed, and will undoubtedly be a rewarding and immensely enjoyable motorcar for years to come.
Offers welcome and trades considered
https://hymanltd.com/vehicles/6675
1927 Rolls-Royce 40/50 Phantom Avon Sedan is listed sold on ClassicDigest in St. Louis by Mark Hyman for $99500.
Car Facts
Car type : Car Make : Rolls-Royce Model : 40/50 Phantom Model Version : Avon Sedan Engine size : 0.0 Model Year : 1927 Sub type : Sedan Location : Missouri
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About Rolls-Royce
Well, ladies and gentlemen, today we're diving into the illustrious history of a brand that has always embodied the very essence of British luxury and craftsmanship - Rolls-Royce.Our story begins at the turn of the 20th century when two visionaries, Charles Rolls and Henry Royce, decided to join forces. In 1904, the very first Rolls-Royce was born, the Rolls-Royce 10 hp. It was a modest start for a company that would go on to redefine automotive excellence.
But it wasn't until 1907 that Rolls-Royce truly made its mark with the introduction of the Silver Ghost. It was hailed as the "Best Car in the World" and set the gold standard for luxury motoring. With its whisper-quiet engine and exquisite craftsmanship, it was a statement of opulence and refinement.
The 1920s brought us the Rolls-Royce Phantom I, an icon of its time. It was the first Rolls-Royce to feature a 6-cylinder engine and set the stage for the legendary Phantom line. This was the era when the Maharajas of India commissioned custom-bodied Rolls-Royces that were nothing short of automotive palaces.
Fast forward to the post-war years, and we have the Silver Cloud, a symbol of post-war British optimism. The Silver Cloud was elegance personified, with its flowing lines and handcrafted interiors. It was the choice of royalty, celebrities, and captains of industry.
But if we're talking about the epitome of Rolls-Royce luxury, it's the Rolls-Royce Phantom VI, which graced us with its presence from 1968 to 1991. This was a car that made the statement that "if you have to ask the price, you can't afford it." Customization was the name of the game, and the Phantom VI was a canvas for the world's wealthiest to express their unique tastes.
Now, it's impossible to discuss Rolls-Royce without mentioning the Rolls-Royce Corniche. Produced from 1971 to 1995, it was a convertible and coupe version of the Silver Shadow. The Corniche was the quintessential grand tourer, a car for those who wished to traverse continents in absolute luxury.
But, alas, even the mightiest must face their decline, and Rolls-Royce was no exception. The company went through financial turmoil in the 1970s and 80s, leading to the takeover by Vickers plc. Then came the controversial BMW and Volkswagen ownership period, which divided enthusiasts.
Rolls-Royce regained its footing under BMW ownership, and the new millennium brought us the Rolls-Royce Phantom VII, a return to the company's roots of uncompromising luxury. The Phantom VII was a testament to British engineering and craftsmanship.
And that, ladies and gentlemen, brings us to today. Rolls-Royce continues to produce some of the most opulent, bespoke vehicles on the planet, a symbol of British imperiousness that has not waned with time. The spirit of Sir Henry Royce and Charles Rolls lives on in every car that bears the Spirit of Ecstasy, a testament to the enduring legacy of British automotive excellence.